mom's philosophy promotion rules

NO PURCHASE NECESSARY. A PURCHASE WILL NOT IMPROVE YOUR CHANCES OF WINNING.

1. how to enter: to enter the mom's philosophy promotion (the “contest”), simply visit www.yourmomsphilosophy.com (“website”) beginning april 11, 2007, 12:00 pm est through may 9, 2008, 6:00 pm est (the “promotion period”). you may register online only and submit your entry as follows:

simply fill out the “post mom's philosophy” form, which includes sharing the lessons your mom has taught you. you will be asked to enter your name, your mom's name, your email, your mom's email, your address, and other information. you can even add a favorite picture or two, or a video, but are not required to do so. sponsor will review your submission. if sponsor determines that your submission complies with these official rules, sponsor will post your submission on the website within 3 days. once your page is posted, you can invite friends and family to view and rate it and even add their own perspectives by choosing the “build a family” link. in addition, other visitors to the website will be able to rate each page. on mother's day, sponsor will send your mom an email inviting her to read your tribute. you must submit your entry in accordance with the requirements of the submission form and the website. entries may be a maximum of 10,000 characters. each entry must be unique and be the sole, original work of the entrant and must not infringe any third-party rights. duplicate submissions will automatically be disqualified. limit one entry per person.

entries must be received no later than may 9, 2008, 6:00 pm est to be eligible to be posted and to win. entries submitted after this time will not be posted and will not be entered into the contest. entrants and winner acknowledge and agree that their entries become the sole property of the sponsor, who thereby has the right to publish, display, edit, adapt, modify, reproduce, promote and otherwise use entries in any manner in any media. sponsor also has the exclusive right to use the entries and excerpts of the entries in any advertising and promotional materials in any media, including posting entries on its websites and non-affiliated web sites. entrants may not copy or otherwise plagiarize the entry from any source. any entry or portion thereof that is, in the sponsor's sole discretion, obscene, profane, lewd, defamatory, inappropriate, indecent, or offensive in any way, or contains any third-party materials or proprietary property, or otherwise violates or infringes (or may infringe) any copyright, trademark, logo, trademark or other intellectual property right of any person living or deceased (including but not limited to rights of privacy or publicity) or entity, or is otherwise objectionable, will be disqualified and not posted to the website. entrant represents and warrants that: i) all rights to the entry belong to him/her and the entry does not and will not infringe on any copyright, trademark, intellectual property or any other third-party right nor violate any applicable law or regulation, (ii) he/she has the right to grant any and all necessary rights and licenses provided herein, including without limitation, all necessary copyright, trademark, intellectual property other related rights to the entry, free and clear of all claims and encumbrances without violating the rights of any person or entity, including any right to privacy or publicity, (iii) he/she hereby holds the sponsor harmless from and against any third-party claim arising from use of the entry and he/she waives any right to inspect or approve uses of the entry or to be compensated for any such uses. clothing worn in the photo/video should not contain any visible logos, drawings, cartoons, phrases, trademarks or other third-party materials. the later an entry is submitted, the less time it will have to be viewed by visitors to the website and the less time it will have to be rated by visitors. sponsor may disqualify previously published submissions or those that have won previous awards or competitions.

2. eligibility: the contest is open to only legal residents of the united states who are eighteen (18) years of age or older as of april 11, 2008. employees of sponsor and any of their affiliates, subsidiaries, parent corporations, retailers, and advertising and promotional agencies, and all others associated with the development and execution of this contest and their immediate families and members of the households of any of the foregoing are not eligible to enter or win. “household members” shall mean people who share the same residence at least three (3) months a year. void in puerto rico, u.s. territories and possessions, u.s. military installations in foreign countries, and where prohibited or restricted by law. all u.s. federal, state, and local laws and regulations apply.

3. selection of winners: acceptable entries will be posted by sponsor on the website. once posted, you can invite friends and family to view your submission and rate it, and even add their own perspectives by choosing the “build a family” link. in addition, other visitors to the website will be able to view and rate each page. throughout the promotion period, sponsor will post a list of the top 20 rated pages, which will be accessible via the top 20 stories button. sponsor will update this list once every twenty-four (24) hours during the promotion period. on mother's day (may 11, 2008), sponsor will reveal the overall top 20 rated pages. entrants for these pages will be the first prize winners. everyone who visits the website on mother's day will be able to vote and select the best page out of the top 20 pages. the entry with the most votes will be the grand prize winner. in the event of a tie between two or more top 20 pages where such pages have an equal number of high ratings after voting day, the grand prize winner will be determined based on which page was viewed the most times during the promotion period. no information regarding entries or ratings, other than as otherwise set forth in the official rules, will be disclosed. all winners will be notified via email by sponsor on or about may 14, 2008.

4. voting: any person who visits the website on may 11, 2008 will have the opportunity to vote which of the top 20 rated pages is their favorite. voters may only elect one page as their favorite. votes will be accepted beginning at 12:00 am est on may 11, 2008 and ending at 11:59 pm est. votes must be submitted by may 11, 2008, 11:59 pm est to be counted. limit one (1) vote per person.

5. prizes and approximate retail value(s) (“arv”):

grand prize shopping spree must be used by december 31, 2008 or it will expire and be forfeited. certain product exclusions may apply. ability to purchase products with credit is subject to product availability. help from customer care shopper will be subject to customer care person's availability. all prizes are non-transferable; no substitutions or cash equivalents are allowed except by the sponsor who reserves the right to award a prize of equal or greater value in the event any prize, or portion thereof, is unavailable. taxes related to the prizes, if applicable, are the sole responsibility of the winners. winners will be required to sign and return an affidavit of eligibility, liability release, assignment of rights and, where legal, a publicity release within ten (10) days of notification attempt or prize will be forfeited and an alternate will be determined. return of any prize or prize notification as undeliverable may result in disqualification and alternate determination of winner from remaining eligible entries.

6. general rules.

unless otherwise prohibited by law, submission of entries constitutes permission by entrant to use the entrant's name and entry submission including photo, video, likeness, and biographical information for advertising and publicity purposes, without further compensation. winners will be required to provide a publicity release to all identified persons who appear in winners' submitted photographs or videos, if any. information submitted by entrants will be used by sponsor and its affiliates to contact them by mail and/or email with information about special events, promotions or offers. if you prefer not to receive such information, do not check the appropriate box during the entry process. any entry information collected from the contest shall be used only in a manner consistent with the consent given by entrants, these official rules, and sponsor's online privacy policy located on the website.

sponsor reserves the right, at its sole discretion, to disqualify the submission of any vote of any individual found to be (a) tampering or attempting to tamper with the submission or voting process or the operation of the contest or the website; (b) violating these Official Rules; (c) violating the terms of service, conditions of use and/or general rules or guidelines of the website or any sponsor website, or (d) acting in an unsportsmanlike or disruptive manner, or with intent to annoy, abuse, threaten or harass any other person. mechanically reproduced votes and the use of scripts or any automated system to vote are strictly prohibited and will result in disqualification of vote.

sponsor and each of their affiliates, subsidiaries, parent corporations, retailers and advertising and promotional agencies, and the officers, directors, shareholders, employees, and agents of each of the foregoing and all others associated with the development and execution of this contest (collectively, “releasees”) will not be responsible for lost, misdirected, illegible, incomplete, or late entries or votes. releasees are also not responsible for technical, hardware, software or telephone malfunctions of any kind, lost or unavailable network connections, or failed, incorrect, incomplete, inaccurate, garbled or delayed electronic communications caused by the sender or by any of the equipment or programming associated with or utilized in this contest that may limit the ability to play or participate, or any human error that may occur in the processing of the entries and votes in this contest. if for any reason (including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other cause beyond the control of sponsor that corrupts or affects the administration, security, fairness, integrity, or proper conduct of this contest), the contest is not capable of being conducted as described in these official rules, sponsor shall have the right, at its sole discretion, to cancel, terminate, modify or suspend the contest. if such cancellation, termination, modification, or suspension occurs, notification will be posted on the website. in the event of a dispute, entry information will be deemed submitted by the authorized account holder of the e-mail account entered. the “authorized account holder” is defined as the natural person who is assigned to an e-mail address by an internet access provider, internet service provider, or other online organization (e.g. business, educational, institution, etc.) that is responsible for assigning e-mail addresses for the domain associated with the submitted e-mail address. winners may be requested to provide sponsor with proof that the winner is the authorized account holder of the e-mail address associated with the winning entry. entry must be made only at the website. mechanically reproduced or automated entries will not be accepted. false, fraudulent or deceptive entries or acts shall render entrants ineligible. by entering the contest, entrants affirm that they have read and agree to be bound by these official rules.

by accepting the prize, each winner (i) releases releasees from and against any and all liability in any way arising from or related to this contest and/or the acceptance, use or misuse of any prize, including, without limitation, liability for personal injury, death, damages or loss, and (ii) consents to the use of winner's name, voice, image, likeness, and submission for promotional, advertising, publicity or trade purposes in any media worldwide in perpetuity by sponsor without further compensation, unless otherwise prohibited by law. any attempt by an entrant to supply false information, obtain entries by fraudulent means, deliberately damage any website (including the website) or undermine the legitimate operation of the contest is a violation of criminal and/or civil laws and should such an attempt be made, sponsor reserves the right to seek damages and other remedies to the fullest extent permitted by law. by entering the contest, entrants hereby submit to the jurisdiction and venue of the federal and state courts of the united states and waive the right to have disputes arising out of the subject matter hereof adjudicated in any other forum.

winner's list: for an official winner's list (available after may 20, 2008), or a copy of these official rules, send a self-addressed, stamped envelope to internet marketing manager, 3809 e watkins st, phoenix az 85034 by august 20, 2008. residents of vermont may omit return postage on official rules requests. official rules are also available during the online entry period on the website.

sponsor: philosophy, inc., 3809 e watkins street, phoenix, az 85034.

© 2008 philosophy, inc. all rights reserved.